Ain't alliteration amazing?

Some people pour scorn on alliteration, saying it’s:

  • Childish

  • Repetitive

  • Not in line with their tone of voice

While in some cases, alliteration might not be appropriate, there are plenty of others where it’s powerful.

I wrote about it below with a charity slant, but the benefits apply to most sectors.

Until next time.

Jamie 📣